Connecting Data to Decisions: Using financial data to improve economic wellbeing

Discover how data can transform our understanding of prosperity across Great Britain.

Join us for the launch of the Economic Wellbeing Explorer, a pioneering data and insights platform designed to shine a light on the drivers of economic wellbeing.

Originally developed to explore Scotland’s economic resilience, the Explorer now expands to cover the whole of Great Britain. For the first time, it offers a unified picture of wellbeing at both local and national levels. It brings together trusted data to support inclusive growth, better policy outcomes, and stronger communities.

Powered by anonymised insights from over five million NatWest Group current accounts, alongside official statistics and open data, the Explorer provides an unparalleled view of economic life across Great Britain. These real-world insights reveal patterns of income, spending, and financial resilience, helping decision-makers, researchers, and communities understand how people and places are really faring.

The event will be chaired by Ally McAlpine, Chief Statistician for Scotland, and will include a live demonstration led by Dougie Robb, Chief Executive Officer at Smart Data Foundry, and Rui Cardoso, Head of Public Engagement. Together, they will showcase the Explorer’s new capabilities and its potential to drive evidence-based policymaking, investment, and community action.

Explore how the Economic Wellbeing Explorer can help answer key questions:

            •          How is economic wellbeing changing across Britain?

            •          What regional inequalities remain hidden in traditional measures?

            •          How can data-driven insights improve decision-making for people, places, and communities?

This launch marks a step change in our ability to connect data with impact, enabling more informed choices about the future of prosperity and wellbeing across Great Britain.

Join us to see the Economic Wellbeing Explorer in action and be part of shaping how data drives a fairer, more resilient economy.